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Brandon P. "Bran"
Cross

  • Associate

I enjoy helping clients “color” within the legal lines – yet creatively finding solutions to corporate and employee benefit problems that add tangible value. Researching and disseminating dry legalese isn’t boring for me – it’s a personal challenge to unearth rules, regulations and case law and turn them into thoughtful recommendations for clients to implement. My affinity for research has always served me well and helps me support the various practice groups, colleagues and clients who depend on me every day.

Bran Cross counsels clients in the areas of general corporate transactions and employee benefits – with an emphasis on ESOPs and deferred compensation plans for key management personnel. His work encompasses drafting government grants, making employee benefit plan amendments, conducting mental parity, affiliated service group and controlled group analyses and being the extra set of eyes and ears for retirement and compensation plan designs.

  • “SECURE Retirement Legislation Update: Additional Guidance, Administration and Implementation,” Warner 2024 HR Seminar, May 1, 2024, Grand Rapids, Michigan
  • “SECURE Retirement Legislation Update: Additional Guidance, Administration and Implementation,” Warner 2024 HR Seminar, May 1, 2024, Grand Rapids, Michigan
Image for Brandon P. “Bran” Cross

Brandon P. "Bran"
Cross

  • Associate
Grand Rapids

My admin

I enjoy helping clients “color” within the legal lines – yet creatively finding solutions to corporate and employee benefit problems that add tangible value. Researching and disseminating dry legalese isn’t boring for me – it’s a personal challenge to unearth rules, regulations and case law and turn them into thoughtful recommendations for clients to implement. My affinity for research has always served me well and helps me support the various practice groups, colleagues and clients who depend on me every day.

Bran Cross counsels clients in the areas of general corporate transactions and employee benefits – with an emphasis on ESOPs and deferred compensation plans for key management personnel. His work encompasses drafting government grants, making employee benefit plan amendments, conducting mental parity, affiliated service group and controlled group analyses and being the extra set of eyes and ears for retirement and compensation plan designs.

  • “SECURE Retirement Legislation Update: Additional Guidance, Administration and Implementation,” Warner 2024 HR Seminar, May 1, 2024, Grand Rapids, Michigan
  • “SECURE Retirement Legislation Update: Additional Guidance, Administration and Implementation,” Warner 2024 HR Seminar, May 1, 2024, Grand Rapids, Michigan